At the moment when the game market continues to expand, the iteration of PC game products is accelerating, the web game category is constantly innovating, and the demand for game auxiliary tools is rising.
As the first PC client distribution platform in China, 360 Software Manager aggregates more than 12,000 genuine software, covering more than 400 million users, with a peak monthly active activity of 100 million and an annual distribution volume of 3 billion in 2025, forming the first PC distribution ecosystem. In the field of games, 360 Software Manager has gathered tens of millions of core game users, with an annual game distribution of up to 100 million, gradually building a data foundation for accurate insights into the game market.
Based on the real download data of massive users on the platform, 360 Software Manager recently officially released the 2025 game semi-annual list (January-June). From the perspective of PC games, web games, and game auxiliary tools, the list comprehensively presents the user preferences and development trend of the PC game market in the first half of the year, providing reference for players to efficiently screen high-quality game content, and also providing direction for practitioners to grasp market trends and optimize products and services, so that high-quality games and services can better reach users.
